Can You Name the 10 Types of Book Trailers?

If you're interested in book trailers, check out this roundup (complete with examples) by Joanna Penn, at her Creative Penn blog, Book Marketing: 10 Best Book Trailer Types.

With advice and budget estimates, it's a good overview of the Book Trailer landscape, and you might just find inspiration for your own book trailer...

The whole article is well-worth reading (and viewing the examples.) Make sure to check out Joanna's addendum, on ways to promote a book trailer as well.

Illustrate and Write On,
Lee

Do You Use Instagram as an Author? Some Advice

Check out the inspiration and examples using the #bookgiveaway hashtag on Instagram

From Jane Friedman's blog, this excerpt, 5 Ways to Use Instagram as an Author, is from Social Media for Writers: Marketing Strategies for Building Your Audience and Selling Books (Writer’s Digest Books) by Tee Morris (@TeeMonster) and Pip Ballantine (@PhillipaJane).

Highlights include:

Insta-competitions
Competitions are a proven way to increase your number of followers on Instagram, but don’t go this route until you have at least a small following. It’s hard to make a splash if only a few people are following you... So what do you ask people to do? Keep it simple, and make sure it involves nothing dangerous or too outrageous. A picture of a participant with your book (“book selfies”), dressed up like a character, or posing with something significant related to the book (an artifact or some related item) are all good choices. Or you could go with something related to your genre that is more open to interpretation.

and Joanna Penn's at The Creative Penn's article, How to Use Instagram As An Author Plus 10 Ways to Grow Your Account Organically, offers some choice examples of how authors are successfully using instagram. From Poems, inspirations, book covers, author signing events, and quotes, there's so much inspiration!

How do you use Instagram?

Illustrate and Write On,
Lee