Tuesday, January 21, 2020

SCBWI Maryland/Delaware/West Virginia with Washington D.C. & Virginia's Read Local Challenge - Innovations in Book Marketing

With posters and taglines like:

What if you discovered that your favorite author also liked to hang out at your favorite frozen yogurt shop?

SCBWI Maryland/Delaware/West Virginia with Washington D.C. & Virginia are sponsoring a "Read Local Challenge."



A multi-faceted campaign that includes read local parties, discounts on speaker fees, and "Read Local" Kits with prizes and signed books, it promotes 17 picture books and their creators, 11 middle grade books and their creators, and 10 young adult books and their creators.


Illustrate and Write On,
Lee

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